The Black Friday Travel Earn Mall Index | Collinson Latitude

The Black Friday travel earn mall index

Tuesday, December 1, 2015 BACK TO INSIGHTS

As Black Friday now takes up such a huge space in our e-commerce calendar, we wanted to gain a better understanding of how loyalty programmes can make the most of the day.

To gain a better understanding of how loyalty programme members are choosing to shop on Black Friday, we analysed the total spend of members across over 20 of our earn mall clients and found some impressive results.

To find out what devices people are using to purchase items, or what the top three types of online stores people are shopping with are, read our Black Friday Travel Earn Mall Index infographic.

Download here.

BACK TO INSIGHTS

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