Masterclass 2017: The future of points based loyalty
In February we welcomed a collection of leading travel brands from across the globe to our first (and certainly not our last) Loyalty Commerce Masterclass.
One of the key objectives of the event was to create a relaxed, yet informative environment where we could share a collection of loyalty commerce insights, case studies and best practices. And most importantly, create discussion and debate between some of the best and brightest brains within the industry.
Ex-VP of Loyalty & Ancillary at Virgin Atlantic, Alan Lias, gives the final presentation of the day, exploring the future of points based loyalty programmes.
Download the presentation below.