Masterclass 2017: How data and personalisation are transforming loyalty | Collinson Latitude

Masterclass 2017: How data and personalisation are transforming loyalty

Wednesday, April 5, 2017 BACK TO INSIGHTS

In February we welcomed a collection of leading travel brands from across the globe to our first (and certainly not our last) Loyalty Commerce Masterclass.

One of the key objectives of the event was to create a relaxed, yet informative environment where we could share a collection of loyalty commerce insights, case studies and best practices. And most importantly, create discussion and debate between some of the best and brightest brains within the industry.

Points' VP of Partnerships, Jamie Anderson explores how data and personalisation are transforming the member experience and the provider's ability to deliver first class loyalty programmes.


 

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