Collinson Group named a Strong Performer in The Forrester Wave™: Customer Loyalty Solutions, Q3 2017
We're very proud to announce that Forrester has recognised Collinson Group as a strong performer in customer loyalty solutions in their Q3 2017 Loyalty Wave Report. The rewards and online mall products of Collinson Latitude were reviewed as part of the process.
This key report identifies the opportunities and challenges for loyalty programmes in a world experiencing unprecedented change in consumer expectations and behaviour.
Forrester identified Collinson Group and our collective loyalty and rewards offerings of ICLP, Collinson Latitude and Welcome Real Time as offering end-to-end loyalty capabilities that go beyond traditional earn and burn solutions. They also recognised that our global client base spans retail, financial services, B2B and travel. Collinson Group secured the highest scores possible in the currency and global execution criteria.
To understand more, please download the Forrester Wave(tm): Customer Loyalty Solutions, Q3 2017 report below.