News Bites

  • Free to Download: Collinson Latitude Research Results

The value of revenue generation from non-core products and services

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10.06.2010

  • Fresh Business Thinking - Ensure Business Growth

Article from Fresh Business Thinking delivering insight on growing your online business in 2010.

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11.03.2010

  • Increasing the value proposition to your customers

Gain insight from the Marketing Week Customer Retention Conference

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10.03.2010

  • Good Profits vs. Bad Profits

TravelMole guest comment by Janet Titterton, business planning director of incremental revenue specialists Collinson Latitude

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02.03.2010

  • Collinson Insurance Group Launches New Lloyd's Broker

The Collinson Group is pleased to announce the creation of Collinson Insurance Brokers Ltd., a registered Lloyd's Broker.

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01.02.2010

  • How to ensure your online business grows in 2010

As we embark on what will surely be another year of economic uncertainty, Janet Titterton, Business Planning Director at Collinson Latitude, looks at the ways in which marketers across every sector will need to look toward incremental revenue opportunities and capitalise on the online customer journey if they are to maximise growth in 2010.

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19.01.2010

  • Research by Collinson Latitude™ – as featured in the Daily Telegraph finds that:

63% of airlines have a formalised AR strategy in place, and of those that don’t, 61% intend to implement one in the next six months, however the majority still fail to focus on the customer.

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19.10.2009

  • Best Western UK customers "Shop for Rewards" thanks to new ancillary revenue programme from Collinson Latitude™

Best Western GB, part of Best Western International, the world's largest group of independent hotels, has announced the launch of a new rewards programme from Collinson Latitude™, a leading global provider of ancillary revenue programmes.

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11.08.2009

  • Collinson Latitude™ feature in The Wise Marketer

"Current ancillary revenue thinking in terms of an approach to boosting profits and loyalty is to consider the entire customer journey and associated customer needs in a single, more holistic manner, across multiple touch points."

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11.08.2009

  • Collinson Latitude™ to advise brands in the travel, financial and retail sectors

The Collinson Group launches specialist division Collinson Latitude™, providing brands with new offering to leverage incremental revenue strategies.

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26.03.2009

 

 

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