Sector Insights
A lucrative opportunity for global businesses
Value added products and services have taken off in the last few years. And regardless of what business you are in, with the right benefits package at your disposal, your company could generate millions of pounds of profit over time.
If retention is more of a focus for you, than revenue, then our membership packages are also a clear way to differentiate your offering and retain your most valuable customers. We can provide a package of benefits at a unique price way below market value that you can give to your customers to keep them loyal.
We recently completed a revenue generation research study, click here for the overall results
Soaring profits with Collinson Latitude™
It is a real challenge for the airline industry to balance adding value for passengers whilst continuing to generate revenue outside of flights.
Understanding your customers wider travel needs and providing them with the right products and services – things they really want – will get them spending more and keep them flying with you. Tie this in to your FFP and you’ve got an irresistible offering.
The Collinson Group are ancillary revenue specialists and our attractive added value products provide the perfect way to differentiate your brand. Long-standing relationships with over 30 global airlines and a wealth of experience in renewable member programmes, servicing over 4 million customers, leaves us perfectly placed to drive sustainable ancillary revenue for you.
We recently completed a revenue generation for airlines research study, click here for the results
Collinson Latitude™ - Creating reliable revenue streams
The Collinson Group has partnered with some the world’s leading financial services brands to deliver programmes for them that drive customer retention and incremental revenue.
Banking has and always will be hugely competitive, so in order to retain your most profitable customers, you need to offer them something irresistible to differentiate from the rest. Our unique membership packages provide you with the perfect way to generate fee based income whether you’re offering cards or added value current accounts.
We recently completed a revenue generation for financial services research study, click here for the results
"We provide added value banking products for over 500 banks worldwide - as well as supplying our own 4 million customers in 180 countries!"
True hospitality with Collinson Latitude™
Our unique vision of hotel hospitality has been shaped by working with the world’s leading global hotel brands.
We can help you increase guest revenue and enhance your profitability by adding value for guests and generating revenue outside of room bookings.
Understanding your customers wider travel needs and providing them with the right products and services – things they really want – will get them spending more and keep them coming back to you for longer. Tie this in to your FGP and you’ve got an irresistible offering.
We recently completed a revenue generation for hotels research study, click here for the results
"Recent research shows that only a quarter of hotels provide customers with annual benefits packages – you could be capitalising on this growing market."
Going the distance with Collinson Latitude™
Marketing of the Collinson Groups own travel brands has given us first-hand experience of the travel market. For over 20 years we have been providing renewable, recurring membership products and services.
Extending customer relationships to generate new revenues is invaluable for travel companies. Understanding your customers wider travel needs and providing them with the right products and services – things they really want – will get them spending more and keep them travelling with you for longer.
The Collinson Group are ancillary revenue specialists and our attractive added value products provide the perfect way to differentiate your brand. A wealth of experience in renewable member programmes, servicing over 4 million customers, leaves us perfectly placed to drive sustainable ancillary revenue for you.
We recently completed a revenue generation for travel companies research study, click here for the results
Stand out from the crowd with Collinson Latitude™
Recent research suggests online shopping is set to double its share of the retail market by 2012 to £30bn a year. £1 in every £10 will be spent online*.
Extending customer relationships to generate new revenues is invaluable for retailers. Understanding your customers and providing them with the right products and services – things they really want – will get them spending more and keep them with you for longer.
We have worked with some of the world’s leading brands, helping them to attract and retain customers by creating meaningful relationships. These include: A.S. Watson, Brown Thomas, Harrods and The Body Shop.
*PayPal UK Online Retail, March 2010